Featured Interview – A Fishing Trip Sparks a #1-Ranked App

Kyle Reid, CEO of Open Ocean Apps, is a serial entrepreneur and avid angler who turned a fishing trip with a good buddy into a big idea. Pairing passion with technological expertise and strong marketing acumen, Kyle and his co-founder have launched the #1-ranked technological resource for serious anglers, the Pro Angler mobile app.

“We decided to be the best in our niche market,” Kyle told us. “We threw the idea of minimal viable product out the window.” That focus on developing a premium product in a targeted market, combined with an entrepreneurial approach to taking advantage of the best resources that Ontario’s startup ecosystem has to offer, has made Pro Angler a success.

Read Kyle’s thoughts on the challenges and opportunities of a Toronto-based startup targeting the U.S. market, the local fundraising climate, and his company’s strategy